BOOKING PLATFORM
Food safety
The client, a health and safety expert and instructor, aimed to transform her website by enhancing and optimizing the access to information and courses.
Timeline
Research, ideation, testing, and final designs were completed in two weeks.
Background
Through a comprehensive redesign of a client's website dedicated to food safety courses, users can now navigate the site with greater confidence and ease. The intuitive layout and streamlined design ensure a user-friendly experience, allowing visitors to quickly access course information, resources, and registration features seamlessly.
This category details the step-by-step approach taken during the project, including research, ideation, design, branding, testing, and optimization phases.
Research & ideation
From there, I began brainstorming and gathering information to create the layout. food safety education. From there I began brainstorming and gathering information to begin the layout.
Design & Prototyping
Taking inspiration from mood boards and mind maps, I created a visual brand identity that fit with the client's original ideas and aligned with her line of work.
Testing & Optimization
To assess the user experience, I conducted tests with a diverse group of users to gather feedback on navigation, layout, and overall design.
Finalise
As the project wrapped up, I carefully reviewed the final designs to identify any areas that required adjustments. Taking into account feedback from team members and users, I made thoughtful tweaks to enhance functionality, aesthetics, and overall alignment with the project’s objectives. This process involved revisiting colour palettes, adjusting layouts, and ensuring that all elements worked harmoniously together, resulting in a polished and cohesive final product.
Using the existing information provided by the client I was able to construct and develop an interactive and personalised website with features like:
Course sign up
By providing a clear catalogue of available courses the user can browse and discover information to help take their career to the next level.
Services showcase
Demonstrating how the services provided can solve the user's problems, the client can provide a rough outline as to how her skills meet the user's needs.
Access to newsletters/blogs
Users stay informed and engaged with blog updates and regular access to articles and newsletters.
Online learning
Here the client can display her latest online classes and content.
Here, the outcomes and achievements of the project are highlighted, as well as takeaways and user feedback.
Project achievements
Through comprehensive testing and meticulous optimization, I was able to significantly enhance the overall usability and navigation experience for users. One of the primary goals of the project was to achieve a design that is both clear and straightforward. This focus on simplicity is crucial, as it ensures that users can easily understand and navigate the interface, leading to a more intuitive and satisfying experience.
Lessons learned
The part I enjoyed most about working on this project was the learning curve it took me on. Working through various hurdles and problem-solving taught me far more than a perfect project ever could have. One of these hurdles was working within the project budget and simplifying designs to align with the client's needs.